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Tag: #HONORMagic9ProMax

  • HONOR MAGIC9 PRO MAX CAPTURES HIGH-SPEED MOTORSPORT ACTION ALONGSIDE PROFESSIONAL PHOTOGRAPHERS AT SEPANG

    KUALA LUMPUR, 5 October 2026 — HONOR’s upcoming flagship smartphone, the Magic9 Pro Max, recently made an unexpected appearance at Sepang International Circuit, where it was spotted alongside professional photography equipment capturing the intensity of high-speed motorsport action. The appearance offered an early glimpse of the smartphone’s imaging capabilities in Malaysia, just days after its official launch in China on 28 September.

    The trackside showcase placed the HONOR Magic9 Pro Max in an environment where photography performance is put to the ultimate test. Motorsport photographers need to react quickly to fleeting moments while maintaining sharpness and detail, with racing cars capable of exceeding 300km/h. Traditionally, capturing such action requires professional cameras paired with large telephoto lenses to track fast-moving subjects from a distance.

    Against this backdrop, the appearance of a smartphone alongside professional photography gear naturally attracted attention from photographers at the circuit. One photographer at the event expressed surprise after seeing the images captured with the device, noting that the results demonstrated impressive sharpness and detail despite the challenging conditions of high-speed motorsport photography.

    The showcase also highlighted the imaging capabilities of the HONOR Magic9 Pro Max, which marks the 10th anniversary of HONOR’s Magic series. The company has positioned the latest flagship as the biggest upgrade in the history of the Magic lineup, with a dual 200MP ARRI cinematic imaging system designed to deliver enhanced photography performance, particularly in areas such as telephoto imaging and high-speed capture.

    The focus on long-range photography and fast-moving subjects reflects how flagship smartphones are increasingly competing in specialised imaging scenarios beyond conventional everyday photography. Features such as powerful zoom, subject tracking and high-speed image capture are becoming important differentiators as smartphone manufacturers continue to push the boundaries of mobile photography.

    The HONOR Magic9 Pro Max has also generated strong early interest in China following its launch. According to HONOR, the Magic series secured the top position among new Android flagship devices on its first day of sales, while sales reportedly surged 194% within the first 30 minutes, surpassing the performance of the previous generation.

    While the Magic9 Pro Max has yet to receive an official Malaysian availability date, its appearance at Sepang International Circuit has already generated interest among local photography and technology enthusiasts. By putting the flagship in a demanding motorsport environment alongside professional photography equipment, HONOR has offered a glimpse into the direction of its latest imaging technology ahead of its Malaysian debut.

  • US$300 MILLION BOX-OFFICE HIT DEAR YOU RETURNS WITH A MID-AUTUMN EPILOGUE SHOT ENTIRELY ON HONOR MAGIC9 PRO MAX

    KUALA LUMPUR, 25 September 2026 — Beloved box-office hit Dear You (给阿嬷的情书) is making its return this Mid-Autumn Festival with a brand-new epilogue titled The Sea Between Us (海的两端), once again featuring Wang Yantong as the lead character, Zheng Musheng. The new story takes audiences on another emotional journey while showcasing the imaging capabilities of the yet-to-be-launched HONOR Magic9 Pro Max, with the entire epilogue filmed using the smartphone.

    Set against the backdrop of Mid-Autumn, The Sea Between Us continues the film’s heartfelt exploration of love, distance and longing across generations. The story reflects the experiences of those who are separated from their loved ones, including Malaysians working far from home, students studying overseas and families unable to reunite during the festive season.

    While letters once served as a meaningful way for people to stay connected across long distances, modern technology has made communication almost instantaneous. A phone call, text message or video call can now bridge the physical distance between loved ones, yet the emotional desire to be together remains as powerful as ever. Through its Mid-Autumn setting, the epilogue brings this timeless sentiment into a contemporary context.

    Adding to the significance of the project, the entire epilogue was filmed on the HONOR Magic9 Pro Max, developed in collaboration with ARRI, a renowned name in cinematic imaging with more than a century of experience in the film industry. The partnership brings ARRI’s expertise in cinematic colour science to smartphone photography and videography, aiming to recreate the visual characteristics associated with the big screen.

    The cinematic visual language is reflected through warm and natural skin tones, rich layers of light and shadow, and carefully balanced highlights and darker areas. These elements help enhance the emotional quality of each scene while preserving the natural atmosphere of the story.

    From the subtle lines around Grandma’s eyes to the gentle glow of Mid-Autumn lanterns and moonlight, The Sea Between Us demonstrates how smartphone imaging technology can capture intimate details while maintaining a warm and cinematic aesthetic. The project highlights how moments traditionally associated with professional filmmaking can increasingly be created using technology that fits into the palm of the hand.

    Through The Sea Between Us, Dear You continues its emotional narrative while offering audiences a glimpse into the imaging capabilities of the upcoming HONOR Magic9 Pro Max. The collaboration between HONOR and ARRI further reflects the evolving possibilities of smartphone cinematography, where everyday users can capture personal stories with greater visual depth and cinematic character.

    Audiences can watch The Sea Between Us on the official HONOR Malaysia Facebook page, while further updates on the HONOR Magic9 Pro Max will be announced by HONOR Malaysia.