Author: Allya Adriana

  • A New Era for Premium Sound: Soundcore Weaponizes World’s First Neural-Net Audio AI in Liberty 5 Pro

    A New Era for Premium Sound: Soundcore Weaponizes World’s First Neural-Net Audio AI in Liberty 5 Pro

    Anker Innovations has officially disrupted the premium wearable market with the global launch of the soundcore Liberty 5 Pro and Liberty 5 Pro Max wireless earbuds, introducing an industry-first hardware architecture centered on localized neural-network processing. At the core of this flagship series is Anker’s proprietary Thus™ AI Chip, which utilizes a specialized Compute-in-Memory architecture to deliver 150 times more AI computing power than the brand’s previous generation devices.

    By executing complex machine-learning algorithms directly within the hardware’s local memory cells rather than routing data to external servers, the system processes massive amounts of audio data in real time with minimal latency and heavily reduced power consumption. This edge-computing approach allows all voice recognition and audio enhancements to function completely offline, offering a lightning-fast user interface while providing privacy-conscious users with absolute data isolation from external networks.

    This dramatic boost in on-device intelligence has allowed the new lineup to capture a distinct international benchmark right out of the gate. The soundcore Liberty 5 Pro series was officially certified by Guinness World Records for achieving the highest speech quality score (G-MOS) for true wireless earbuds, a title validated through objective third-party laboratory evaluations built on the internationally recognized ETSI TS 103 106 speech quality standard. Driven by the native Thus chip and an upgraded Whisper-Clear Calls engine, the system flawlessly isolates human vocal frequencies from chaotic real-world backdrops like moving trains, howling wind, and crowded cafés.

    This focus on clear communication is paired with an advanced active noise cancellation (ANC) system that coordinates eight unified microphones. Instead of generating a harsh static block that causes physical ear discomfort, the system dynamically samples external noise, adjusting its profile in real time to balance acoustic isolation with a natural, comfortable listening environment.

    The ultra-premium tier of the launch, the Liberty 5 Pro Max, leverages this localized computational headroom to operate as a standalone productivity tool for professionals and travelers. The device features a built-in AI Note Taker that automatically records, transcribes, and condenses meetings, lectures, or interviews as they happen, generating key action items that sync seamlessly across iOS, Android, Mac, and Windows via the soundcore app. This ecosystem is managed entirely through a 1.78-inch AMOLED touchscreen integrated directly into the front of the charging case.

    The case display gives users standalone access to the AI voice recorder, active noise cancellation depth profiles, custom device settings, and wallpaper personalization, completely bypassing the need to unlock a companion smartphone. Furthermore, the Thus chip concurrently hosts multiple distinct machine learning models to power soundcore’s real-time “Signature Sound” engine, dynamically adjusting equalizer curves across gaming, movies, and music to continuously optimize instrument detail and vocal clarity on a single charge.

    The regional rollout marks a massive physical footprint expansion for Anker Innovations within Southeast Asia, debuting alongside “Anker Day” at the company’s first immersive boutique retail experience store inside IOI City Mall, Malaysia’s largest shopping venue. Designed with custom acoustic demonstration chambers and interactive real-world environment simulators, the retail space allows consumers to physically test the hardware’s voice isolation and ambient noise suppression capabilities before purchasing. Backed by Anker’s 15-year history of hardware engineering and packaged with a standard 18-month manufacturer’s warranty, the new series is now officially available for immediate purchase.

    Retail pricing for the region is set at RM699 for the baseline Liberty 5 Pro, while the screen-equipped, productivity-focused Liberty 5 Pro Max variant enters the premium wearable market at RM899.

  • Eckem Holdings Rolls Out 125m-Share IPO Prospectus

    Eckem Holdings Rolls Out 125m-Share IPO Prospectus

    KUALA LUMPUR — Eckem Holdings Berhad officially rolled out its Initial Public Offering (IPO) prospectus today, paving the way for its upcoming debut on the ACE Market of Bursa Malaysia Securities Berhad. The specialty industrial chemical solutions provider, which also manufactures and trades rubber products, is looking to raise RM15.00 million in gross proceeds to fund its next chapter of growth.

    The IPO layout is straightforward: a public issue of 125.00 million new ordinary shares (representing 20.00% of the company’s enlarged issued share capital) and an offer for sale of 62.50 million existing shares (representing 10.00%). Priced at an accessible RM0.12 per share, the listing gives the group a solid financial launchpad to scale up its operations.

    Eckem Holdings has a clear game plan for the RM15.00 million raised. The largest portion—RM6.00 million—will go toward building a brand-new corporate office, warehouse, and laboratory to seriously level up its physical infrastructure. Another RM2.00 million will fund a new production line for its rubber products segment to boost manufacturing capabilities. The rest of the proceeds will keep the company lean and agile, with RM1.45 million allocated to repay bank borrowings, RM1.75 million set aside for daily working capital, and RM3.80 million covering the standard listing expenses.

    Mr. Tan Khai Jeik (Jack Tan), Executive Director of Eckem Holdings Berhad, shared that launching the prospectus is a massive milestone for the team. He noted that over the years, the company has built its reputation on being a reliable partner to industrial customers, offering everything from steady supply chains to tailored chemical formulations and technical support. He added that the IPO capital will help upgrade their facilities and tech, making them even better equipped to support Malaysia’s busy manufacturing sector.

    Datuk Bill Tan, Managing Director of M & A Securities Sdn Bhd, is also optimistic about the company’s trajectory. He highlighted that Eckem Holdings has carved out a really strong, stable niche in the specialty industrial chemicals space thanks to its custom solutions and loyal client base. With Malaysia’s industrial and manufacturing sectors continuing to grow, he sees the group as being in the perfect position to capture new opportunities and drive sustainable growth once listed.

    The company currently serves a wide variety of industries, providing solutions to downstream industrial manufacturers, compounders, and resellers. While Eckem Holdings has a global footprint with clients in China, Singapore, the United Kingdom, and the United States, its home market is its strongest driver—Malaysian operations accounted for roughly 94% of its total revenue in the 2025 financial year.

  • Kuala Lumpur Braces for Sime Motors MotorExpo 2026: Malaysia’s Ultimate Auto Showcase and Premium Deals

    Kuala Lumpur Braces for Sime Motors MotorExpo 2026: Malaysia’s Ultimate Auto Showcase and Premium Deals

    The capital city is preparing for a massive influx of automotive enthusiasts and active car buyers as details emerge for the upcoming Sime Motors MotorExpo 2026. The high-profile event is scheduled to run from June 5 to 7, 2026, taking over the premium XOX Arena at The Arch Galeries along Jalan Tun Razak.

    Operating under the campaign theme “Best Cars. Best Deals. Best Time to Buy,” the three-day exhibition is being positioned as a crucial anchor event for the local automotive market this year. Industry observers note that the event’s central location and extensive daily operating hours—from 10:00 AM until 12:00 AM midnight—are specifically structured to accommodate the thousands of visitors expected to flood the venue over the weekend.

    The expo will act as a unified, single-roof destination for a powerful portfolio of global automotive brands. Visitors will have direct access to a diverse fleet of vehicles spanning premium luxury, family-focused SUVs, and rapidly growing electric mobility sectors. The confirmed manufacturer lineup features prominent brands including BMW, MINI, BMW Motorrad, BYD, DENZA, Hyundai, Ford, Range Rover, and Volvo, alongside certified pre-owned selections from Auto Selection.

    Organisers have emphasized that the event is engineered to function as a high-volume transactional marketplace rather than a passive exhibition. To stimulate consumer purchasing, the event is rolling out major financial incentives, including direct vehicle rebates reaching up to RM200,000, tailored financing frameworks, and competitive on-site trade-in valuations. Buyers will also be able to cross-compare different marques, participate in multi-brand test drives, and negotiate directly with official brand representatives.

    “Sime Motors MotorExpo 2026 is where Malaysians come to discover the latest vehicles, test drive their dream cars, and most importantly, secure exceptional deals that are only available during these three days,” said Vi Thim Juan, Managing Director of Retail & Distribution Malaysia. “Whether you are looking for your first car, upgrading to a premium brand, or making the switch to electric mobility, this is the best time to buy.”

    Serving as the official venue partner, The Arch Galeries Kuala Lumpur offers modern, versatile event spaces and seamless inner-city accessibility designed for international-tier showcases. Prospective attendees are encouraged to complete early registrations and monitor Sime Motors’ official corporate communication channels for upcoming product disclosures, new model launches, and specific promotional schedules ahead of the opening morning.